This comparison between Real Broker and Sotheby’s International Realty will help agents determine which brokerage better fits their professional and financial goals. Both brokerages cater to different agent needs and preferences, offering distinct commission structures, income opportunities, and support systems.
Commission Splits and Fees
Real Broker offers a highly competitive commission structure with splits ranging from 85/15 to 100/0. Agents at Real Broker don’t have to worry about franchise or royalty fees, allowing them to keep more of their earnings. The production cap is $12K, meaning once agents hit this cap, they retain 100% of their commission. On top of that, there’s a top agent bonus of $24K, which adds an extra incentive for high-performing agents. Monthly fees are $750/year, with no transaction fees until the cap is reached, making it a straightforward and agent-friendly fee model.
Sotheby’s, on the other hand, has commission splits ranging from 70/30 to 90/10, which can be lower than Real’s most favorable splits. The brokerage also charges a 6% franchise fee, which impacts agents’ take-home pay. Additionally, Sotheby’s does not offer a production cap, meaning agents will continue to split their commissions with the brokerage no matter how much they earn. Monthly fees vary by office, and transaction fees are included in the royalty structure, offering some predictability in costs, but the absence of a cap can significantly reduce an agent’s earnings.
Income Opportunities
Real Broker stands out with its revenue share program, which allows agents to earn income by attracting new agents to the brokerage. This adds a passive income stream on top of commissions, making it an appealing option for agents who want to build a team. Real Broker also offers a retirement income path and willable income with time qualification, giving agents more control over their long-term financial planning.
Sotheby’s does not offer a revenue share model, retirement income path, or willable income. Agents at Sotheby’s are limited to their commission-based income, which may not provide the same long-term wealth-building opportunities as Real Broker.
Training and Support
Real Broker provides agents with 30+ live training sessions per week and offers 24/7 agent support, ensuring agents can access resources and assistance whenever they need them. This extensive support structure makes Real Broker ideal for agents who want continuous education and real-time support.
Sotheby’s provides training that varies by office, meaning the quality of training may depend on the specific location. While the brokerage is known for its prestigious brand and client base, it does not offer 24/7 agent support, which can be a limitation for agents who need immediate help.
Technology and Resources
Real Broker has a modern, cloud-based platform that streamlines transactions and marketing efforts. Agents have access to advanced CRM systems and marketing tools, helping them optimize their workflows and provide top-tier service to clients.
Sotheby’s, being a traditional luxury brand, also offers powerful marketing tools and resources, particularly when it comes to branding and reaching high-end clientele. However, its technology offerings are more geared toward marketing luxury properties rather than cloud-based efficiency.
Agent Satisfaction
Real Broker holds a strong Glassdoor rating of 4.5 stars from 109 reviews, with agents praising the transparent fee structure, revenue share program, and agent support.
Sotheby’s has a 4.0-star rating from 501 reviews on Glassdoor. While the brand prestige and luxury market focus are often cited as benefits, agents also mention concerns over the higher fees and lack of additional income opportunities outside of commissions.
Final Thoughts on Real vs Sotheby’s
Real Broker is the better option for agents seeking more favorable commission splits, lower fees, and opportunities to earn passive income through a revenue share program. Its cloud-based platform and comprehensive agent support make it a standout choice for agents looking to build a modern, scalable real estate career.
Sotheby’s, however, is a good fit for agents targeting luxury clientele who value brand prestige. Its focus on marketing high-end properties and an established global brand are key advantages, but the higher costs and absence of a cap on commissions may not be ideal for every agent.
For more information, explore our eXp vs traditional brokerage comparison and online brokerage comparison pages to get a clearer understanding of which brokerage is right for you. Be sure to also consider eXp Realty, which offers even more growth and income opportunities, along with cutting-edge tools to elevate your real estate career.
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