In this comparison, we’ll look at the key differences between Fathom vs KW (Keller Williams) to help agents decide which brokerage offers better support, income opportunities, and overall benefits for their career.
Commission Splits and Fees
Fathom Realty offers a straightforward 100/0 commission split, which means agents keep 100% of their commissions without splitting with the brokerage. Fathom charges no franchise or royalty fees, making it ideal for agents who want to maximize their earnings. The only costs agents need to cover are transaction fees, which range from $150 to $250 per transaction, with an annual fee of $700. Fathom doesn’t have a cap or top agent bonus program, but the consistent 100% commission split offers simplicity and transparency.
In contrast, KW offers commission splits ranging from 70/30 to 100/0. However, agents must pay a 6% franchise fee until they hit their cap, which can range between $21K and $30K depending on the office. KW’s fees can be higher, with monthly fees that vary by location, and errors & omissions insurance costing $122 to $350 per month.
Income Opportunities
Fathom Realty does not offer a revenue share model or additional income streams such as retirement or willable income paths. This means agents at Fathom are solely reliant on commission income.
Keller Williams, on the other hand, provides a revenue share program that rewards agents for recruiting new team members. This passive income stream can provide long-term financial benefits, though it requires time and effort to grow. KW also offers a retirement income path, giving agents more control over their future financial security.
Training and Support
Fathom Realty does not provide formal training or 24/7 agent support. Agents will need to rely on external resources or peer support for development and problem-solving, which may be a drawback for newer agents or those looking for hands-on guidance.
KW is known for its extensive training programs, often cited as some of the best in the industry. However, training costs range between $299 and $2,500 per education course. KW does not offer 24/7 support, but its structured training and mentoring programs are highly regarded.
Technology and Resources
Fathom Realty uses a tech-driven approach to support agents with transaction management and marketing, although the specific technology tools are less extensive compared to other brokerages. Agents should be prepared to seek out additional tech resources on their own if needed.
KW provides robust technology tools, including its CRM and marketing platforms, which are designed to help agents manage their businesses more efficiently. KW’s proprietary tools are some of the most advanced in the industry, giving agents a tech edge in managing leads and transactions.
Agent Satisfaction
Fathom Realty has a strong Glassdoor rating of 4.6 stars from 425 reviews. Agents appreciate the simplicity of the fee structure and the 100% commission model, which maximizes earnings. However, the lack of training and additional support is occasionally mentioned as a downside.
KW has a 4.3-star rating from 7.9K reviews, with many agents praising the extensive training programs and revenue share opportunities. However, concerns about high fees and the franchise fee’s impact on earnings are common.
Final Thoughts on Fathom vs KW
Fathom Realty is a great option for agents who want to keep 100% of their commission and prefer a straightforward, low-cost structure. The lack of additional income streams and training may not appeal to every agent, but for those focused on maximizing immediate earnings, Fathom is an attractive choice.
Keller Williams offers more income opportunities through its revenue share program and long-term financial security with a retirement path. However, the higher fees and franchise costs may impact short-term earnings for agents who are still building their business.
For more in-depth comparisons, check out our eXp vs traditional brokerage comparison and online brokerage comparison pages. Explore the advantages each brokerage offers, and don’t forget to see why many agents are turning to eXp Realty for even more opportunities.
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