This comparison of LPT vs The Agency highlights the key differences in commission splits, fees, and income opportunities. Both brokerages cater to different types of agents, offering distinct benefits depending on what agents prioritize in their careers.
Commission Splits and Fees
LPT Realty provides agents with commission splits that range from 80/20 to 100/0, offering flexibility for agents at different levels of production. LPT Realty also does not charge a franchise or royalty fee, allowing agents to keep more of their earnings. The production cap is set at $15K, after which agents keep 100% of their commissions. LPTβs monthly fees are flexible, with options of $0 plus $89/month or $149/month depending on the agentβs chosen plan. Transaction fees are $195 before the cap is reached.
The Agency, on the other hand, has commission splits that range from 70/30 to 90/10. The brokerage charges a 6% franchise fee, which reduces an agentβs overall income. Additionally, The Agency does not offer a production cap, meaning agents will continue to split commissions with the brokerage regardless of their earnings. Monthly fees vary by office, and transaction fees are included within the royalty structure, providing a more predictable cost, but with the absence of a cap, agents at The Agency may see reduced earnings in the long term.
Income Opportunities
LPT Realty offers a revenue share program, allowing agents to earn additional passive income by recruiting other agents to join the brokerage. This model can provide substantial additional income over time, making it an appealing choice for agents interested in team building. LPT also provides retirement and willable income paths, allowing agents to plan for their long-term financial security.
The Agency does not offer a revenue share model, retirement income paths, or willable income options. Agents at The Agency are limited to their commission-based income, which may restrict long-term wealth-building potential.
Training and Support
LPT Realty does not have structured training or 24/7 agent support, which may be a downside for newer agents or those who prefer more hands-on guidance.
The Agency, like LPT, offers training that varies by office. However, there is no 24/7 agent support, meaning agents may need to rely on local office resources or colleagues for assistance outside of business hours. This lack of centralized, consistent support can be a limitation for agents seeking continuous professional development.
Technology and Resources
LPT Realty offers a cloud-based platform that provides agents with CRM systems, transaction management tools, and marketing resources to help streamline their business operations.
The Agency is well-known for its high-end marketing capabilities and strong brand presence, particularly in luxury real estate. However, The Agencyβs focus is more on branding and luxury marketing than on providing a modern, cloud-based tech platform like LPT Realtyβs.
Agent Satisfaction
LPT Realty has a 4.3-star rating on Glassdoor from 37 reviews, with agents highlighting the income opportunities and flexibility as key benefits.
The Agency has a 4.1-star rating from 72 reviews. Agents often praise the brandβs reputation and the opportunities to work with luxury clientele, but the higher fees and lack of passive income options are noted as potential drawbacks.
Final Thoughts on LPT vs The Agency
LPT Realty offers a more flexible and financially rewarding model for agents looking for lower fees, a production cap, and passive income opportunities through revenue sharing. Itβs an excellent choice for agents focused on building long-term wealth and minimizing costs.
The Agency, on the other hand, is a strong choice for agents targeting the luxury market who value a prestigious brand and high-end marketing tools. However, the higher fees and lack of a production cap may not be ideal for all agents, particularly those looking for more income flexibility and support.
For more in-depth comparisons, check out ourΒ eXp vs traditional brokerage comparisonΒ andΒ online brokerage comparisonΒ pages. Explore the advantages each brokerage offers, and donβt forget to see why many agents are turning toΒ eXp RealtyΒ for even more opportunities.
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